Over the past 15 years I’ve delivered tens of millions of dollars in increased value to both growing and mature businesses. Using techniques ranging from the obscure to the commonplace, I’ve helped them articulate their strategy, raise capital, complete trade sales and alliance deals, improve their marketing and operations and generate cash flow through the tax system.
My commitment is to improve your business at every interaction, in three main areas.
Raising capital
Are you looking to raise capital? Does the next stage of growth in your business demand resources beyond what you have available? Are you looking to find a business partner, venture capital or generate a succession opportunity for your business?
In addition to reviewing hundreds of business plans and funding applications, I’ve prepared strategic business plans that helped companies raise over twenty million dollars to grow their businesses. Whether through direct capital funding, establishing manufacturing or distribution relationships or debt finance, I’ve participated in each stage of raising capital and selling equity for both startup and existing businesses, and am an active participant in a growth capital network, with a focus on smaller transactions.
Improved marketing
Do you find marketing a challenge in your business? Are you a little stuck on where to go next, on getting traction in your market, or building a marketing model that will let you generate returns for years and years?
Many companies just struggle with marketing. They get caught up in the hoopla of marketing-speak and forget what actually drives customer interactions and value, and how to maximise that value over time. Whether traditional marketing, marketing using new tools (such as social media), I’ve helped clients achieve results that matter.
Strategic clarity
Do you know that your business is capable of achieving better results, but you’re just not sure what will make the difference? Does all the talk about strategy seem confusing and unclear?
Both raising capital and marketing rely heavily on having a strategy in place. But strategy can only deliver value to the business when it is implemented, and getting strategy implemented relies on clarity, communication and consistency. I’ve helped new organisations shape their strategy for results, around new technologies, capital and people in order to break open markets, or to exploit competitive opportunities.
With a background in helping businesses get ready for succession challenges, improve their financial position, raise funds for innovation, commercialise new technologies, implement management and marketing initiatives and prepare operations for growth, you’ve come to the right place for the future of your business.
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